Videos for Websites

Call: 01772 888331
becreative@piranha.digital

Video on your website is potentially an immensely powerful tool. Not only does video continue to be one of the most effective elements of a digital marketing strategy but it’s possible that you could make back the investment you put into a video, from the video itself, depending on the type of video it is.

As a visual species, humans find videos more engaging and more memorable. Not only this but video is more popular than almost every other type of content out there so having a video on your website will make it much more memorable to your customers. Whether you are using it to educate your customers, provide customer testimonials, run a series of video blogs (vlogs) or you have how-to videos on there, the benefits of videos on your website are incredible.

GET IN TOUCH

UTILISE VIDEO TO YOUR ADVANTAGE

There are countless reasons as to why you should make the most of having video on your website and use it to your advantage. Search engines love video and not only is there untapped potential to earn money by having video on your website, but there’s also the potential to increase the amount you make from your website.

GROW TRAFFIC & REVENUE WITH VIDEO

There are many different reasons why videos and websites are a match made in heaven from a business point of view. According to Cisco, by 2022, online videos will make up more than 82% of all customer internet traffic which is 15x higher than it was in 2017.

Including a video on your landing page can boost your conversion rate by up to 80%, according to Unbounce and finally, according to Conversion XL, video increases organic search traffic on a website by 157%. Staggering statistics really, and they just highlight why you need to make the most of having video on your website.

Including video on your website is an opportunity to set yourself apart from your competitors. If they’re not already using video on their website, great. You have yourself a starting point. If they do, look at what it is they are doing and do it better. Piranha can help you do just that.

OUR VIDEO SERVICES